Music Promotion
Why All Bands MUST Have a Video Strategy
Did you know that Youtube is the second largest search engine in the United States? Did you also know that 80% of searches in Youtube are music-related? A ton of your potential fans consume music and video concurrently. If your content focus is on digital downloads and albums only, you’re missing a huge opportunity to [...]
9 Online Tactics to Complement Your Band’s Offline Presence
This week kicks off with a guest post from Nick Lewis of Zimbalam, a European digital distribution company, giving solid tips around leveraging social media to build effective relationships with fans and influencers. Take it away, Nick… A lot of bands make the mistake of treating their online and offline presence as completely separate entities, [...]
Why Remixes Help Promote Your Music & Five Tips to Get DJ’s Interested
[Note from Mike: Have you gotten any DJs to remix your song lately? Me neither. Marcus Taylor of TheMusiciansGuide.co.uk smacks us with some key reasons why we should, and some tips on how to do it. Pretty interesting stuff. (His site is actually full of such wisdom, as well as band resources -- worth checking [...]
Paying for Music Placement with Tadcast
Hurah! The Payola playingfield has been leveled a smidgeon more. Joining the ranks of Jango, Last.fm, and Songza, Tadcast launched a brilliant twist by enabling musicians to pay for placement in video by paying on an per listen or per click (if someone clicks on your band link after seeing a video) basis. Their video [...]
Guest Post: CD Sales – How to Network Your Way to Success
Today’s post was randomly written by Larry Mitchell (though I doubt he’s the actual offer) of Mixonic, a CD duplication service based in San Francisco. It was sent to me out of the blue by some made-up Public Relations rep named Katie. Normally, I ignore such requests, but the article was decent enough, so I’m [...]
Has Music Geekery Lost Its Chic?
Not completely. “Geekery” as a label has simply moved on to new things…but now holds less weight than it once did. Remember when blogs were something story-worthy in the media? Or when recording music at home DIY-style made an artist seem like Mad Max in Beyond Thunderdome? Or when giving away free mp3s of songs [...]
Add Music to Your Facebook Band Page with MyBand
There are a number of great Facebook apps that enable bands to add a dedicated music tab to their band Facebook Pages. Some of the best include ReverbNation’s MyBand Facebook app, RootMusic’s BandPage Facebook app, iLike’s (or now MySpace’s) iLike Facebook app, and Nimbit’s Facebook app. I’ve been using MyBand for GarageSpin’s Facebook Page for [...]
How to Submit Your Music to Pandora
Pandora is currently my (any many music fans’) favorite place to go to listen to music. The listening experience is great, the suggestion algorithm works pretty well, and it’s apps are available on any mobile device. Any band should therefore ask, “How do I get my music on Pandora?” Here’s how to get your music [...]
