Author Archive
Youtube is a Beast of a Marketing Channel
Patrick Walker (Senior Director, Youtube Music) rep’d Youtube at Midem, along with a number of labels, etc, sharing some pretty interesting factoids. (Live blogged by MusicAlly, via Michael Kauffman) I’ll share a couple highlights that stuck out for me: Youtube is growing. No, really FAST. YouTube now generates 4 billion views per day, a 30% [...]
Lord of the Rings Pez Dispensers – An Epic Find
It’s a Christmas miracle, thanks to a quick, routine RiteAid shopping run. I am now the proud owner of The Lord of the Rings PEZ dispenser Collector’s Series. (For the collectors among you, it’s #117812 of 250,000 produced.) Bilbo Baggins, Frodo Baggins, Samwise Gamgee, Gandalf, Aragorn, Legolas, Gimli, and Gollum Pez dispenser heads in a [...]
Why All Bands MUST Have a Video Strategy
Did you know that Youtube is the second largest search engine in the United States? Did you also know that 80% of searches in Youtube are music-related? A ton of your potential fans consume music and video concurrently. If your content focus is on digital downloads and albums only, you’re missing a huge opportunity to [...]
Poll: Best Name for Cover Song & Portrait YouTube Mashup?
We’re constantly thinking of (often bad) ideas for new songs, YouTube channels, Facebook Apps, etc. Here’s a silly, hypothetical one — a YouTube channel with a cover song and pop star portrait mashup. For example, imagine simultaneously seeing a portrait of Usher being painted from scratch and hearing a cover of his hit song. The [...]
How To Create a Google+ (Plus) Band Page
You’ve already got band page set up in Facebook, Twitter, MySpace, ReverbNation, SoundCloud, YouTube, WordPress, and 50 other social networks. So why in the world should you create a Google+ Band Page? Why creating a Google+ (Plus) Page is a no-brainer: It’s way to early to predict whether or not Google+ will build up a [...]
Traffic Cut in Half on October 14th – Youch!
Organic traffic to GarageSpin.com dropped by 50% on October 14th, and I have no clue why. Don’t you hate that? If you can explain why — perhaps a Google algorithm change? a once high-ranking post no longer carrying weight? — I will send you the first copy of my very next song to you for [...]
MySpace’s Broken Email Unsubscribe Link
A Public Service Announcement for MySpace: Please make sure your email unsubscribe links are working. I wouldn’t normally waste my time on such a boring post, but I’ve got a minute to kill, so hey. MySpace occasionally sends email notifications alerting me every time someone sends me a message. (But the email NEVER tells you [...]
Occupy Wall Street Protest Jams
There’s nothing like a good ol’ fashioned protest to out the Muse in everyone. The Occupy Wall Street movement is pretty impressive, growing from a mere 1,000 protesters in New York City to 15,000, plus thousands more in cities in over 25 different countries. Cardboard boxes, pepper spray, celebrity visits, union participation, arrests, Reddit support, [...]
